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VARinsights publishes “10 Ways Marketing Automation Can Deliver Strategic Impact” by Liz Harr. In this article, Liz looks at the benefits of using marketing automation (MA) and provides 10 strategies that are most closely aligned with the needs and capabilities of VAR firms.
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VARinsights.com feeds fresh business-enabling content to VARs (value added resellers) in the IT channel on a daily basis through multimedia delivery of newsletters, webinars, events, and exclusive content that can’t be found anywhere else.